Belk, Russell <br/><br/>
Qualitative consumer and marketing research 
by Russell Belk, Eileen Fischer and Robert V. Kozinets 
 - New Delhi:   Sage Publications  2013 
 - vi, 234p., ref., ind.  24 cm x 17 cm 
<br/><br/><label>ISBN: </label>9780857027672 
<br/><br/><label>Subjects--Topical Terms: </label><br/>analysis<br/>consumer research<br/>data collection ads<br/>marketing research<br/>qualitative research
<br/><br/><label>Dewey Class. No.: </label>658.83  / BEL