Mazzarella, William

Shoveling smoke : advertising and globalization in contemporary India by William Mazzarella - New Delhi: Oxford Univesity Press 2003 - xv, 364p., notes. 23 cm x 15 cm

019567040X


advertising
aesthetic politics
Bombay global
citizens have sex, consumer make love
close distance
consumption (economics)
elaboration
globalization
India
Indian fun
local
marketing

659.10954 / MAZ