TY  - BOOK
AU  - Kotler, Philip
AU  - Huan, Hooi Den
AU  - Kartajaya, Hermawanand
TI  - Marketing for competitiveness : Asia to the world! in the age of digital consumers
SN  - 97809813201965
U1  - 658.80095 
PY  - 2017///
CY  - Singapore: 
PB  - World Scientific Co
KW  - Asia
KW  - internet marketing
KW  - marketing
ER  -