TY - BOOK AU - Blank, Stave TI - The four steps to the epiphany : successful strategies for products that win SN - 9780989200509 U1 - 658.4012 PY - 2013/// CY - California: PB - S. G. Blank KW - business planning KW - customer development model KW - entrepreneurship KW - new product KW - product development model KW - relationship marketing ER -