Sponder, Marshall <br/><br/>
Digital analytics for marketing 
by Marshall Sponder and Gohar F. Khan 
 - New York:   Routledge  2018 
 - xxv, 389p., ind.  26 cm x 18 cm 
<br/><br/><label>ISBN: </label>9781138190689 
<br/><br/><label>Subjects--Topical Terms: </label><br/>internet marketing<br/>social media
<br/><br/><label>Dewey Class. No.: </label>658.8340285  / SPO