TY  - BOOK
AU  - Heinze, Aleksej (ed.)
AU  - Fletcher, Gordon (ed.)
AU  - Rashid, Tahir (ed.)
AU  - Cruz, Ana (ed.)
TI  - Digital and social media marketing : a results-driven approach
SN  - 9781138917910
U1  - 658.872 
PY  - 2017///
CY  - New York
PB  - Routledge
KW  - electronic commerce
KW  - internet advertising
KW  - internet marketing
KW  - social media
ER  -