TY  - BOOK
AU  - Cooper, Robert G.
AU  - Edgett, Scott J.
AU  - Kleinschmidt, Elko J.
TI  - Portfolio management for new products
SN  - 0201328143
U1  - 332.6 
PY  - 1998///
CY  - Harlow Essex: 
PB  - Addison Wesley Longman Ltd.
KW  - balanced portfolio
KW  - challenges
KW  - designing
KW  - implementing the protfolio some thouughts
KW  - mathematical methods
KW  - portfolio management
KW  - strong link to strategy
KW  - unresolved issues
KW  - value portfolio
ER  -