Knee, Jonathan A. <br/><br/>
The curse of the mogul : what's wrong with the world's leading media companies 
by Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave 
 - New York:   Penguin Group  2009 
 - xii, 304p., notes, ind.  14 cm x 16 cm 
<br/><br/><label>ISBN: </label>9781591842644 
<br/><br/><label>Subjects--Topical Terms: </label><br/>debunking media myths<br/>efficient operations in media<br/>internet is not your friend<br/>landscape of competitive advantage<br/>management<br/>mass media<br/>media landscape<br/>media M and A that works<br/>putting it all together<br/>reinforcing competitive advantage in media<br/>structure of media industries
<br/><br/><label>Dewey Class. No.: </label>302.23068  / KNE