TY - BOOK AU - Budelmann, Kevin AU - Kim, Yang AU - Wozniak, Curt TI - Essential elements for brand identity : 100 principles for designing logos and building brands SN - 9781592537938 U1 - 741.6 PY - 2010/// CY - Beverly: PB - Rockport Publishers KW - brand identity KW - designing logos KW - personalization KW - social media KW - typography ER -