TY  - BOOK
AU  - McNally, David
AU  - Speak, Karl D.
TI  - Be your own brand : achieve more of what you want by being more of who you are
SN  - 9781605098104
U1  - 158.1 
PY  - 2011///
CY  - San Francisco: 
PB  - Berrett-Koehler Publishers Inc.
KW  - brand name products
KW  - desining
KW  - identity
KW  - miscellanea
KW  - personal brand basics
KW  - personal brand building
KW  - psychology
ER  -