Kolko, Jon <br/><br/>
Well-designed : how to use empathy to create products people love 
by Jon Kolko 
 - Boston:   Harvard Business Review Press  2014 
 - viii, 234p., ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>9781625274793 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consumer behaviour<br/>design thinking<br/>human behaviour<br/>job<br/>Joe gabbia<br/>marketing research<br/>new products<br/>product design<br/>product management<br/>product-market fit<br/>scope<br/>seeking signals<br/>shipping<br/>strategy<br/>vision
<br/><br/><label>Dewey Class. No.: </label>658.5  / KOL