TY  - BOOK
AU  - Coppenhaver, Robert
TI  - From voices to results : voice of customer questions, tools, and analysis : proven techniques for understanding and engaging with your customers
SN  - 9781783001446
U1  - 658.8343 
PY  - 2018///
CY  - Birmingham: 
PB  - Impackt Publishing
KW  - consumer satisfaction
KW  - customer loyalty
KW  - customer relations
KW  - marketing research
ER  -