Onkvisit, Sak <br/><br/>
International marketing : analysis and strategy 
by Sak Onkvisit and John J. Shaw 
 - 3rd ed. 
 - New Jersey:   Prentice-Hall Inc  1998 
 - xviii, 750p., ind.  25 cm x 20 cm 
<br/><br/><label>ISBN: </label>9788120312384 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising<br/>case<br/>consumer behaviour<br/>culture<br/>currencies and foreign exchange<br/>distribution<br/>economic development<br/>export marketing<br/>financing<br/>foreign market entry strategies<br/>international marketing decisions<br/>legal<br/>management<br/>market analysisx<br/>marketing barriers<br/>money markets<br/>physical distribution and documentation<br/>planing for international marketing<br/>pricing strategies<br/>promotion strategies<br/>trade distortions<br/>trade theories<br/>world market environment
<br/><br/><label>Dewey Class. No.: </label>658.84  / ONK