TY - BOOK AU - Johnston, Robert E. AU - Bate, J. Douglas TI - The power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities SN - 9788120333116 U1 - 658.4012 PY - 2008/// CY - New Delhi: PB - Prentice-Hall of India Pvt. Ltd. KW - discovery process KW - strategic planning KW - strategy meets innovation ER -