TY  - BOOK
AU  - Bacon, Terry R.
AU  - Pugh, David G.
TI  - Winning behavior : what the smartest, most successful companies do differently
SN  - 9788120334755
U1  - 658 
PY  - 2008///
CY  - New Delhi: 
PB  - Prentice-Hall of India Pvt. Ltd.
KW  - after-sales service
KW  - behaviour
KW  - brand
KW  - breadth of offerings
KW  - customer service
KW  - distribution
KW  - low price
KW  - organisational behavior
KW  - organisational effectiveness
KW  - product market segmentation
KW  - product uniqueness
ER  -