TY - BOOK AU - Bruce, Andrew AU - Langdon, Ken TI - Creating a market sensitive culture : anticipate change, act fast, do it today SN - 0273626310 U1 - 658.4 PY - 1997/// CY - London: PB - Pitman Publishing KW - cause analysis KW - critical thinking KW - cultural transformation KW - customer-focused analysis KW - management skills KW - organisational confusion KW - organisational performance KW - organisational sensitivity KW - performance indicators KW - process management KW - sensitive organisation KW - strategy KW - utilising technology ER -