TY  - BOOK
AU  - Molenaar, Cor
TI  - The future of marketing : practical strategies for marketers in the post-internet age
SN  - 0273654977
U1  - 658.8 
PY  - 2002///
CY  - London: 
PB  - Financial Times Prentice Hall
KW  - digital market place
KW  - e customer
KW  - e market
KW  - internet marketing
KW  - strategic choices
KW  - telemarketing
KW  - world wide web
ER  -