Kotler, Philip Marketing 3.0 from products to customers to the human spirit by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan - New Delhi: Wiley India Pvt. Ltd. 2010 - xv, 187p., ind. 25 cm x 18 cm ISBN: 9788126526192 Subjects--Topical Terms: channels partnersdelivering socii-cultural transformationemployeesmarket entrepreneursmarketing 3.0marketing future productshareholders Dewey Class. No.: 658.8 / KOT