TY - BOOK AU - Bailey, Matt TI - Internet marketing : an hour a day SN - 9788126532216 U1 - 658.8 PY - 2011/// CY - New Delhi: PB - Times Group Books KW - analyze for action KW - build a business case for blogs KW - build a logical proof KW - build links KW - categorize subjects with card sorting and tree testing KW - communicate credibility KW - create effective navigation KW - design for accessibility KW - develop a complementary pay per click campaign KW - develop content that converts KW - develop good site architecture KW - evaluate and research KW - get friendly with social media KW - holistic approach KW - identify technical roadblocks KW - improve conversions KW - internet marketing KW - jump into keyword research KW - leverage princilpes of sales and marketing KW - marketing KW - master the science of online persuasion KW - measure KW - organize for optimization KW - ranking or profits KW - remember the important details KW - search ranking are not a goal KW - set better goals KW - understand basic seo KW - understand the buying cycle KW - understanding the vocabulary KW - understanding today's internet marketing KW - web design ER -