TY  - BOOK
AU  - Underwood, Jim
TI  - Competitive intelligence for dummies
SN  - 9788126543977
U1  - 658.472 
PY  - 2013///
CY  - Hoboken: 
PB  - John Wiley and Sons Ltd.
KW  - analysis techniques
KW  - applying advanced intelligence
KW  - business intelligence
KW  - communicating
KW  - competitive
KW  - competitor
KW  - customer service
KW  - delphi panels
KW  - forcasting industry trends
KW  - human intelligence
KW  - indexing data
KW  - information advantage
KW  - legal and ethical issues
KW  - marketing
KW  - mesuring value
KW  - monitoring social media
KW  - network
KW  - salesperson
KW  - scouring web
KW  - tracking speech patterns
ER  -