TY - BOOK AU - Minelli, Michael AU - Chambers, Michele AU - Dhiraj, Ambiga TI - Big data, big analytics : emerging business intelligence and analytic trends for today's businesses SN - 9788126544691 U1 - 658.472 PY - 2013/// CY - Hoboken: PB - John Wiley and Sons Ltd. KW - advertising big data KW - business analytics KW - business intelligence KW - data mining KW - data privacy ethics KW - data processing KW - data scientist KW - digital marketing KW - health care KW - information management KW - information technology KW - open source software KW - strategic planning KW - system analysis KW - wider variety data KW - management information systems ER -