Kaplan, GJack M.

Patterns of entrepreneurship management by Jack M. Kaplan and Anthony C. Warren - 4th ed. - New Delhi: Wiley 2016 - xxii, 377p., glo., ind. 25 cm x 20 cm

9788126555642


analyzing the market, customers, and competition
art of innovation
business plan
case study
case study
communicating and exiting
entrepreneurship
implementation
management
money sources
new business enterprises
process

658.11 / KAP