Advertising works 5 

 - London:   Cassell Educational Ltd.  1990 
 - xxi, 376p., ind.  25 cm x 17 cm 
<br/><br/><label>ISBN: </label>0304317950 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising effectiveness<br/>case study<br/>Great Britain
<br/><br/><label>Dewey Class. No.: </label>659.111  / ADV