TY - BOOK AU - Griffiths, Mark TI - Guinness : the colourful story of a black and white brand T2 - Great brand stories SN - 9788130907802 U1 - 658.827 PY - 2009/// CY - New Delhi: PB - Viva Books KW - brand KW - branding KW - drinking guinness KW - innovation KW - quality ER -