TY  - BOOK
AU  - Crouch, Sunny
AU  - Housden, Matthew
TI  - Marketing research for managers
SN  - 9788131211038
U1  - 658.83 
PY  - 2007///
CY  - New Delhi: 
PB  - Elsevier India Pvt. Ltd.
KW  - data collection
KW  - marketing research
KW  - provides the information
ER  -