Menon, Sudha V. (ed.) <br/><br/>
Political marketing : an overview 

 - Agartala:   IUP Publisher  2009 
 - x, 189p., ind.  23 cm x 16 cm 
<br/><br/><label>ISBN: </label>9788131423325 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advocacy communications<br/>key emerging trends in political<br/>marketing<br/>marketing the candidates<br/>mass media<br/>political marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / POL