TY - BOOK AU - Lull, James TI - Media, communication, culture : a global approach SN - 9788131606094 U1 - 302.23 PY - 2000/// CY - Jaipur: PB - Rawat Publications KW - consciousness KW - cultural actualization KW - cultural territory KW - globalization KW - hegemony KW - ideology KW - mass media and culture KW - media audiences KW - popular culture KW - symbolic power ER -