Jobber, David <br/><br/>
Selling and sales management 
by David Jobber and Geoffrey Lancaster 
 - 7th ed. 
 - Noida:   Pearson Education  2009 
 - xxi, 526p., ind.  24 cm x 18 cm 
<br/><br/><label>ISBN: </label>9788131725863 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consumer<br/>internet<br/>IT applications in selling<br/>key account management<br/>law and ethical issues<br/>marketing objectives<br/>motivation and training<br/>organisation and compensation<br/>organisational buyer behaviour objectives<br/>personal selling skills<br/>recruitment and selection<br/>relationship selling<br/>sales environment<br/>sales forecasting and budgeting<br/>sales management<br/>sales responsibilities<br/>sales settings<br/>sales strategies<br/>sales technique<br/>salesforce evaluation<br/>selling
<br/><br/><label>Dewey Class. No.: </label>658.81  / JOB