Pitt, Martyn R.

Essentials of strategic management by Martyn R. Pitt and Dimitrios Koufopoulos - New Delhi: Sage Publication 2012 - xviii, 451p., ref., glos., ind. 24 cm x 18 cm

9788132110378


change management
decision making
diversification
enterprice
external environment
global strategies
industry
innovation
multi-activity enterprise
multinational
non scale
stackeholders
strategic management

658.4012 / PIT