Warren, Keegan J. <br/><br/>
Global marketing managment 
by Warren J. Keegan 
 - New Delhi:   Pearson  2009 
 - p., ind., ill.  20 cm x 26 cm 
<br/><br/><label>ISBN: </label>9788177580082 
<br/><br/><label>Subjects--Topical Terms: </label><br/>cases<br/>corperative strategies<br/>creating global marketing programs<br/>e marketing<br/>global advertising<br/>global cutomers<br/>global marketing environment<br/>legal<br/>marketing strategy<br/>physical distribution<br/>political<br/>positioning<br/>pricing decisions<br/>promotion<br/>reulatory environments<br/>segmentation<br/>social and cultural environment
<br/><br/><label>Dewey Class. No.: </label>658.848  / KEE