TY  - BOOK
AU  - Venugopal, Pingali
TI  - Sales and distribution management : an Indian perspective
SN  - 9788178298481
U1  - 658.81 
PY  - 2008///
CY  - New Delhi: 
PB  - Response Books
KW  - channel management
KW  - goods
KW  - India
KW  - management
KW  - marketing channels
KW  - operational decisions
KW  - physical distribution
KW  - retail environment
KW  - sales management
KW  - strategic decisions
ER  -