Jain, Gautam Raj <br/><br/>
Marketing communications industry : entrepreneurial case studies 
by Gautam Raj Jain and Raunica Ahluwalia 
 - New Delhi:   Response Books  2008 
 - xiii, 189p., ind.  20 cm x 13 cm 
<br/><br/><label>ISBN: </label>9788178298689 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising India<br/>entrepreneurship India case studies<br/>marketing India<br/>marketing research<br/>public relations India
<br/><br/><label>Dewey Class. No.: </label>658.800954  / JAI