TY - BOOK AU - Sharma, Dheeraj AU - Rao, Narayan Singh TI - Swinging the mandate : developing and managing a winning campaign SN - 9788184007602 U1 - 324.70954 PY - 2016/// CY - Gurgaon: PB - Penguin Random House India Pvt. Ltd KW - campaign management KW - digital media KW - financing KW - image KW - India KW - managing workforce KW - news KW - politics and government KW - winning election ER -