Kotler, Philip <br/><br/>
A framework for marketing management 
by Philip Kotler and Kevin Keller 
 - 6th ed. 
 - New Delhi:   Pearson Education  2016 
 - 344p., gos., ind.  24 cm x 18 cm 
<br/><br/><label>ISBN: </label>9789332575394 
<br/><br/><label>Subjects--Topical Terms: </label><br/>management<br/>marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT