Miller, Thomas W. <br/><br/>
Marketing data science : modeling techniques in predictive analytics with R and python 
by Thomas W. Miller 
 - Noida, Uttar Pradesh:   Pearson India Education Services Pvt. Ltd  2019 
 - xviii, 458p., app, bib., ind.  24 cm x 17 cm 
<br/><br/><label>ISBN: </label>9789353065744 
<br/><br/><label>Subjects--Topical Terms: </label><br/>computer program language<br/>decision making<br/>python<br/>statistical methods
<br/><br/><label>Dewey Class. No.: </label>005.7  / MIL