Padaki, Pavan <br/><br/>
Brand vinci : decoding facets of branding 
by Pavan Padaki 
 - New Delhi:   Bloomsbury Publishing India Private Limited  2014 
 - xix, 97p., note.  18 cm x 12 cm 
<br/><br/><label>ISBN: </label>9789384052683 
<br/><br/><label>Subjects--Topical Terms: </label><br/>brand name products.<br/>branding<br/>marketing<br/>product management
<br/><br/><label>Dewey Class. No.: </label>658.827  / PAD