Iacobucci, Dawn <br/><br/>
Marketing management : A South-Asian Perspective with CourseMate 
by Dawn Iacobucci and Anupama Vohra 
 - New Delhi:   Cengage Learning India Pvt. Ltd  2020 
 - xii, 281p., note., ind.  28 cm x 21 cm 
<br/><br/><label>ISBN: </label>9789386668752 
<br/><br/><label>Subjects--Topical Terms: </label><br/>customer behaviour<br/>management<br/>marketing
<br/><br/><label>Dewey Class. No.: </label>658.802  / IAC