Smith, Jaynie L. <br/><br/>
Creating competitive advantage : give customers a reason to choose you over your competitors 
by Jaynie L. Smith and William G. Flanagan 
 - 1st ed. 
 - New York:   Random House, Inc.  2006 
 - viii, 228p., ind.  20 cm x 14 cm 
<br/><br/><label>ISBN: </label>0385517092 
<br/><br/><label>Subjects--Topical Terms: </label><br/>closes deals<br/>competition<br/>competitive advantage<br/>competitive positioning<br/>customer money<br/>industrial management<br/>price based competition<br/>simply strengths<br/>success in business
<br/><br/><label>Dewey Class. No.: </label>658.2  / SMI