Kamarulzaman, Yusniza <br/><br/>
Principles of marketing 
by Yusniza Kamarulzaman and Nor Khqalidah Abu 
 - 2nd ed. 
 - New Delhi:   Oxford University Press  2013 
 - xiv, 297p., ref., ind.  24 cm x 18 cm 
<br/><br/><label>ISBN: </label>9789676590510 
<br/><br/><label>Subjects--Topical Terms: </label><br/>behaviour<br/>marketing<br/>pricing<br/>product
<br/><br/><label>Dewey Class. No.: </label>658.8  / KAM