Direct marketing 
by Ulka Advertising 
 -    1998 
 - 12p.  22 cm x 14 cm 
<br/><br/><label>Subjects--Topical Terms: </label><br/>creative<br/>customer relationship<br/>direct marketing<br/>motivation<br/>strategy
<br/><br/><label>Dewey Class. No.: </label>658.872  / DIR