TY  - BOOK
AU  - Whittington, Richard
TI  - What is strategy, and does it matter?
T2  - Routledge series in analytical management
SN  - 0415059429
U1  - 658.4012 
PY  - 1993///
CY  - New York : 
PB  - Routledge
KW  - business elites
KW  - corporate planning
KW  - innovation
KW  - investment decisions
KW  - leadership
KW  - managing strategy
KW  - profit and process
KW  - Strategic planning
KW  - theories of strategy
ER  -