Hlinen, Aino <br/><br/>
Relationship marketing in professional services : a study of agency client dynamics in the advertising sector 
by Aino Hlinen 
 - London:   Routlege  1997 
 - xiv, 373p., app., note, ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>0415146070 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising agency client relationship<br/>advertising service<br/>assessment study<br/>business relationship<br/>client service<br/>empirical research design<br/>marketing<br/>research strategy
<br/><br/><label>Dewey Class. No.: </label>659.1125  / HAL