TY  - BOOK
AU  - Roy, Ashok
TI  - Avenues of advertising : the blasphemous bible for the believers of brand building
U1  - 659.113 
PY  - 1996///
CY  - Mumbai: 
PB  - Avenues of Advertising
KW  - Advertising Avenues advertisements
KW  - Indian advertis
ER  -