TY  - BOOK
AU  - Moss, Danny (ed.)
AU  - DeSanto, Barbara (ed.)
TI  - Public relations cases : international perspectives
SN  - 0415234263
U1  - 659.2 
PY  - 2002///
CY  - London
PB  - Routledge
KW  - BBC
KW  - case studies
KW  - corporation
KW  - cross cultural studies
KW  - FASE
KW  - international business enterprises
KW  - public relations
KW  - Racism
KW  - Shell
ER  -