TY - BOOK AU - Mody, Suresh M. TI - Total quality management : a management strategy to achieve and improve quality U1 - 658.562 PY - 1999/// CY - Bombay: PB - National Centre for Quality Management KW - celebration KW - communication KW - customer understanding KW - hierarchy of planning KW - quality improvement KW - quality management KW - quality planning KW - supplier upgradation KW - TQM KW - training ER -