Capon, Noel <br/><br/>
Managing marketing : an applied approach 

 - New Delhi:   Wiley  2014 
 - xxviii, 677p., note., glos., ind.  28 cm x 21 cm 
<br/><br/><label>ISBN: </label>9788126548514 
<br/><br/><label>Subjects--Topical Terms: </label><br/>management<br/>marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / CAP