Schmetterer, Bob

Leap : a revolution in creative business strategy by Bob Schmetterer - New Jersey: John Wiely and Sons, Inc. 2003 - xii, 243p., ind. 24 cm x 16 cm

0471229172


advertising
business strategy
corporate culture
creative business
creativity of top
entertainment factor
ideas
leap
left brain thinker
right brain thinker

659.1 / SCH