TY - BOOK AU - Singh, Jagdip (ed.) TI - Legends in marketing : Shelby D. Hunt : marketing theory : philosophy of science foundations of marketing T2 - Legends in marketing : Shelby D. Hunt, edited by Jagdish N. Sheth SN - 9788132105206 U1 - 658.8 PY - 2011/// CY - New Delhi PB - Sage Publication KW - marketing KW - marketing research KW - mathematical models ER -