Juska, Jerome M. <br/><br/>
Integrated marketing communication : advertising and promotion in a digital world 

 - 2nd 
 - New York  Routledge  2022 
 - xxix, 300p., glos., ind., 24 cm x 17 cm 
<br/><br/><label>ISBN: </label>978-0367436230 
<br/><br/><label>Subjects--Topical Terms: </label>--Internet advertising--Internet marketing--advertising & promotion--marketing communication
<br/><br/><label>Dewey Class. No.: </label>659.144  / JUS