Nee, Ines <br/><br/>
Managing negative word-of-mouth on social media platforms : the effect of hotel management responses on observers' purchase intention 

 - Wiesbaden:   Springer  2016 
<br/><br/><label>ISBN: </label>978-3-658-13998-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>business<br/>hotel management<br/>internet in public relations<br/>management<br/>tourism
<br/><br/><label>Dewey Class. No.: </label>658.8  / NEE